The rooms, the setting and a clear way to book direct, so more guests skip the commission sites. From £99, or a bigger build quoted per project.
Every booking that comes through an online travel agent costs you a chunk of the room rate in commission, often fifteen per cent or more. Guests use those sites to find you, then a good number will search your name to check you out and book direct if you make it easy. If your own website looks tired or has no clear way to book, you hand that booking, and its commission, straight back to the OTA. Page Forge builds hotels and B&Bs a website that shows the rooms and the setting and makes booking direct the obvious choice, so more of the room rate stays with you.
You run a property and greet guests, so the tech is our job, not yours. Tell us about your rooms, your rates, your setting and how you take bookings, and we design it, write it, handle the domain and host it. We build it light so it loads fast and looks right on a phone, because that is where most trip planning now happens, often late at night from the sofa. We write it so Google reads you as the place to stay in your area, and we set up your Google Business Profile so your photos, location and reviews show when someone searches for somewhere to stay near a beach, a wedding venue or a station.
We are based in Hassocks and work with independents across Sussex and beyond. A hotel or B&B is often more than one page: room-by-room detail, live availability, a booking engine, packages, dinner and policies all add up quickly. Where that is the case, we quote the bigger build per project rather than force it into the one-page price and leave guests short of the detail they need. A small B&B with a couple of rooms, though, can do very well with a single clear page that leads straight to a direct enquiry or booking button.
What It Needs
Clear photos and honest detail for each room type: the bed, the view, the bathroom, what is included. Guests deciding between you and the next place want to picture the stay, and strong room pictures do more to close a booking than any amount of copy. Being straight about the smaller room as well as the best one also earns you the good review, because the guest gets exactly the room they thought they were booking.
A prominent, obvious way to book or enquire direct, whether that is a booking engine we link through to, a form or a clear phone number. Every direct booking is one you keep the full rate on, so we make it the easiest button on the page. Over a year, nudging even a modest share of guests from the OTA to booking direct can pay for the whole site several times over, which is the real point of it.
The building, the garden, the views, the breakfast table laid and waiting. People book a stay on feeling as much as facts, so we show the character of the place and what makes a night with you different from a chain box off the ring road. For a B&B especially, that sense of somewhere personal and cared for is your biggest advantage, and it should come through the moment the page loads.
A clear map and a genuine word on what is around you: the coast, the South Downs, a wedding venue, a station, the walk into town. Guests search by area and by reason for the trip, so showing you are handy for the thing they are visiting for helps you turn up in the right searches and reassures them the location works before they book.
We surface real guest reviews and any ratings or awards, because a first-time guest booking a room they cannot see is leaning heavily on what others say. We never invent them, we simply put the reputation you have genuinely earned where a nervous booker will find it. When someone is choosing between you and a familiar chain, a run of warm, believable reviews is often the thing that tips them your way.
Nightly rates or a clear from-price, check-in and check-out times, parking, dogs, children, breakfast and cancellation terms. Setting expectations up front cuts the back-and-forth emails and the awkward surprises on arrival, and gives the guest the confidence to just go ahead and book. Clear policies also protect you, because the guest agreed to them before they arrived rather than arguing about them at the desk.
How It Works
No jargon, no committees, no six-week timelines. We get your area businesses online fast.
A quick call or email. What you do, where you work, your contact details. That’s all we need to get started.
We design and write everything a professional one-page website with your services, area, and contact info. Ready for review within days.
Domain registered, hosting sorted, site live. You focus on the work we keep everything running.
Don’t Just Take Our Word For It
Real businesses we’ve helped get online. Real feedback.
Our Work
A look at some recent client work. Click through to see them live.
Pricing
No hidden fees, no long contracts. The prices below are our starting point for a standard website.
+ £99 one-off setup fee
+ £99 one-off setup fee • Get 2 months free
Prices are a starting point for a standard website. Bigger projects, such as lots of products, custom features or ongoing work, are quoted to match, so you only ever pay for what you need.
FAQ
Drop us a message or give us a call. No pressure, no jargon, just a quick chat about what you need.