SEO in Arundel for visitors and locals alike.

Arundel is a market town in the Arun District of West Sussex, on the edge of the South Downs, with the River Arun running through the eastern side. It is best known for two landmarks: Arundel Castle, seat of the Duke of Norfolk, and Arundel Cathedral, seat of the Catholic Bishop of Arundel and Brighton. The town is much conserved and, after the much larger Chichester, has the second highest number of listed buildings in West Sussex, which is a big part of why so many visitors come.

That heritage draws steady tourist trade, and Arundel has held Fairtrade Town status since 2004. The A27 runs right past the town, with a narrow and often congested bypass, and Arundel railway station sits on the Arun Valley Line, so both road and rail bring people in. For businesses that means a genuine stream of visitors searching from outside the area, on top of the local customers who live in and around the town all year.

Visitor searches and local searches look completely different. A tourist types “things to do in Arundel”, “lunch in Arundel” or “Arundel Castle parking” from home or on the road. A resident or a nearby village searches for a plumber, a hairdresser or a builder and wants someone close. People also search from Littlehampton, Angmering, Storrington, Pulborough and toward Chichester. We make sure your site is set up for whichever of these your business actually depends on, rather than blurring the two.