location_onGenerative Engine Optimisation · ChatGPT, Gemini & Claude

Get recommended by AI search, not just Google.

More people are asking ChatGPT and Gemini for a recommendation instead of searching. We make sure your business is the one they name — from £99.

check_circle No tech knowledge neededcheck_circle Live within dayscheck_circle Everything included

Generative Engine Optimisation (GEO) is the work of getting your business quoted by AI assistants like ChatGPT, Gemini and Claude. When someone asks “who’s a good electrician near Hassocks?”, the assistant names two or three businesses — and that shortlist is the new front page of Google. If your site isn’t readable to those models, you simply aren’t in the running.

GEO isn’t SEO with a new name. AI assistants favour clear, factual, answer-first content, structured data they can parse, and question-and-answer pairs they can lift directly. We restructure your content that way, add the machine-readable markup, publish an llms.txt summary, and make sure AI crawlers are actually allowed in — most sites silently block them. It’s early, which is exactly why it’s worth doing: the businesses that get quoted now become the default answer.

What our clients say

Real businesses we’ve helped get online. Real feedback.

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A much bigger project than a typical small business site, and Nick handled it brilliantly. Multiple pages, interactive guides, the lot. Fast, well built, and he understood exactly what we needed as a technology consultancy. Couldn’t be happier with the result.

Paul SmithC4C Group — Technology Consultancy
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Nick at Page Forge built our site in under a week. It looks proper professional and we’ve started getting enquiries from the website itself. Straight-talking, no nonsense, just gets on with it.

Phoenix PilingPiling Contractors — Sussex, Surrey & London
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Page Forge sorted out our website, hosting and email in one go. No tech headaches, no waiting around. The site looks the part and customers actually find us on Google now. Properly recommend.

BW ElectricalElectricians — Hassocks

Sites we’ve built

A look at some recent client work. Click through to see them live.

Common questions

What is GEO (Generative Engine Optimisation)?
GEO is optimising your website so AI assistants like ChatGPT, Gemini and Claude recommend your business when someone asks them for one. Where SEO aims at a list of blue links, GEO aims at being the answer the assistant actually reads out.
Is AI optimisation worth it for a small business?
Increasingly, yes. A growing share of people now ask an AI assistant for a recommendation rather than scrolling Google, and those assistants name only two or three businesses. Being one of them is worth far more than tenth place on Google — and right now, almost no local competitor is doing this.
How is GEO different from SEO?
SEO gets you ranked; GEO gets you quoted. They overlap — both reward fast, clear, well-structured pages — but AI assistants specifically favour answer-first writing, question-and-answer pairs and machine-readable data. Most sites have none of that. The two work best together.
Can you prove it works?
You’re on the proof. We did this work on pageforge.co.uk first: structured data, FAQ pairs, an llms.txt summary and an open door for AI crawlers. We’ll do exactly the same for your business, and show you what changed in plain English.

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Ready to get your business online?

Drop us a message or give us a call. No pressure, no jargon — just a quick chat about what you need.

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Based inHassocks, West Sussex — serving Mid Sussex & the UK

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