Blog
21 articles on getting found.
GEO explained in plain English: how ChatGPT picks local firms, what GPTBot and llms.txt do, and a worked example for a Hassocks electrician.
Read more arrow_forward26 August 2026 · 7 min readVisitors but no website enquiries? Separate traffic from conversion, then fix the leaks: contact, trust, mobile speed, and a form that actually works.
Read more arrow_forward19 August 2026 · 7 min readHow to get on Google Maps: claim a free Business Profile, verify it, then earn the Maps pack. Weeks to months, not a weekend. Hassocks and Sussex.
Read more arrow_forward18 August 2026 · 7 min readA website and a Google Business Profile do different jobs. When a profile is enough, why most Sussex firms want both, and what each one actually does.
Read more arrow_forward17 August 2026 · 10 min readHow long SEO takes for a small business in Sussex: local versus national timelines, what moves first, and why Brighton is slower than Hassocks.
Read more arrow_forward14 August 2026 · 7 min readBusiness not showing on Google? The usual causes: no profile, inconsistent details, a new site, or stronger local competition. Fixes for each one.
Read more arrow_forward12 August 2026 · 7 min readA pre-launch website checklist for small businesses: five-second clarity, one-tap contact, mobile speed, trust and the technical basics before you go live.
Read more arrow_forward10 August 2026 · 7 min readWrite website copy that turns visitors into phone calls: lead with the answer, use the customer's words, prove the claim, and make calling obvious.
Read more arrow_forward6 August 2026 · 7 min readHow to tell if your website is working: measure enquiries, not vanity visits. Traffic versus conversion, simple checks, and a realistic bar for Sussex firms.
Read more arrow_forward5 August 2026 · 7 min readHave Facebook or Instagram, so do you still need a website? Social complements a site. It does not replace it. What each does, and why both win.
Read more arrow_forward1 August 2026 · 8 min readA plain Sussex guide to checking if your website is mobile-friendly, why tap-to-call matters for trades, and what Core Web Vitals actually mean.
Read more arrow_forward24 July 2026 · 7 min readMost local trades do not need a blog. A one-pager and a Google profile often beat a neglected journal. When writing is worth it, and when it is not.
Read more arrow_forward20 July 2026 · 7 min readHow to write an About page that wins trust: who you are, what you do and where, proof you are safe to hire, and a clear next step. Skip the life story.
Read more arrow_forward14 July 2026 · 7 min readGoogle Ads versus SEO for a small Sussex firm: speed, cost, and when to run both. Ads from £99. SEO from £99 as a one-off. Honest timelines.
Read more arrow_forward6 July 2026 · 7 min readHow heating engineers win local jobs online: Gas Safe or OFTEC up front, a tappable number, local search, and a site that works when the boiler dies.
Read more arrow_forward25 June 2026 · 7 min readHow to get more Google reviews the honest way: ask at the right moment, send the direct link, and handle a bad review without making it worse.
Read more arrow_forward11 June 2026 · 7 min readHonest answer for trades: a website is not essential if you are booked solid, but it backs up referrals and catches the customers who Google you first.
Read more arrow_forward21 May 2026 · 10 min readLocal SEO for small businesses in Sussex: Google Business Profile, NAP, reviews, and service-area versus a shopfront, explained in plain English.
Read more arrow_forward14 May 2026 · 10 min readHow to set up a Google Business Profile properly: categories, photos, Q&A, review replies, and what actually helps you appear in the Maps pack.
Read more arrow_forward23 April 2026 · 7 min readWhy a small-business website is slow and what it costs you: common causes, Core Web Vitals in plain English, and how to test speed before you rebuild.
Read more arrow_forward16 April 2026 · 7 min readWebsite content that converts: lead with the problem, put services and proof in a scannable order, and make the next step obvious on a phone.
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